Las Vegas Targets BLAST Partnership to Host Counter-Strike Major in 2028

The Las Vegas Convention and Visitors Authority (LVCVA), the public agency that markets Southern Nevada as a tourism and convention destination, will meet on November 10 to approve a $2 million sponsorship agreement with BLAST ApS. The deal would see BLAST host two events in Las Vegas in 2028, including a Counter-Strike Major.

A Major over Thanksgiving weekend

According to the official document, the Counter-Strike Major is scheduled to take place during the weekend between Thanksgiving and the National Finals Rodeo. The agency said the timing would fill a key need period for the destination.

Under the arrangement, Las Vegas would host the second Major of 2028, tentatively scheduled for November 20 to December 10.

A second event in summer

The sponsorship agreement would also have BLAST run another esports event at the Las Vegas Convention Center in the summer of 2028. The document does not make clear whether that event would be a Counter-Strike tournament.

What the LVCVA would receive

The LVCVA said the proposed agreement would give it host city designation and rights for both premier BLAST tournaments. It would also provide global digital, broadcast and destination marketing assets to showcase Las Vegas to an international audience, along with hospitality and ticket allocations.

Returning to the United States

If the sponsorship goes ahead, BLAST would bring a Counter-Strike Major back to the United States after staging the 2025 Summer Major in Austin. According to BLAST, that event sold more than 45,000 tickets and generated $102 million in economic impact.